To differentiate itself from competitors, the company wanted to introduce a cloud-based disaster recovery solution.
Disaster recovery (DR) solutions are a key component in Cherrylabs’ portfolio. With customers trusting Cherrylabs to provide round-the-clock availability for their most critical systems and data, the company must ensure that its solutions can stand up to strict demands for ironclad reliability and business continuity – all at an attractive price point.
Cherrylabs saw an opportunity to differentiate itself from the competition and boost its value proposition to customers by introducing a disaster recovery as a service (DRaaS) offering. A cloud-based DR platform would allow the company to better meet increasingly stringent requirements for data availability and rapid recovery, at a lower cost of operation than a traditional DR environment, delivering greater value for customers.
Cherrylabs’ customers were not the only ones who stood to benefit from a more flexible, cloud-based DR solution; by using this new DR environment internally, Cherrylabs could guarantee better protection for its own key systems, ensuring that business could continue as usual, no matter what.